Hair has no gender, but it remains a powerful form of self-expression and identity. We spoke with members of the LGBTQ+ community and asked: if your hair had a voice, what would it say?

The series was published across all Pantene Latin America channels as a continuation of the brand’s support for the queer community during Pride.

Role // Art Director — Danielle Briffa
Creative Director — Arturo Macouzet
ACD, Copywriter — Bruna Castro
Director — Borja Conde
VP, Executive Producer — Keira Rosenthal
Integrated Producer — Isabel Conte
Hair — @interdimensionallife
Talent — Gama Peralta, Braulio Luna, Joahana Hernández, Victor Hugo, Carmen Serratos, Angel Brett, Ale Castañeda, Blin Blin, Alexandra Wunsche, Beth Sua de Gyvez Gallegos
Agency — GREY NY